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Sprintexx Digital Ad-Tech: Uniting Data with Creative Precision


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Supported through Janus Koncepts Advertising, Sprintexx Advertising Technology revolutionises modern advertising. In today’s fast-paced digital world, advertising is not merely about reach, but about meaningful relevance. Brands now require precise targeting, intelligent insights, and agile execution. This is the space Sprintexx dominates.

As the integrated ad-tech division of Janus Koncepts Advertising, Sprintexx merges data intelligence with years of advertising experience to deliver advertising that is precise, open, and result-oriented.

At the helm is visionary leader Jai Sognai, a leader with over three decades of digital experience, whose leadership has shaped Janus Koncepts into a leading name in the integrated marketing domain. Sprintexx signifies his next big leap—uniting brand vision with ad-tech precision in one ecosystem.

What Makes Sprintexx Ad-Tech Different?


Sprintexx is a end-to-end advertising partner, managing everything from concept to conversion and retention. What distinguishes us is our ability to integrate:
? Data Intelligence
? Instant Ad Performance Tuning
? AI/ML-Driven Targeting
? Emotionally Driven Storytelling
? Seamless Cross-platform Delivery

This combination allows brands to connect deeply and inspire meaningful response.

Sprintexx Omnichannel Framework: From Awareness to Action


1. Brand Awareness & Positioning
We use strategic media planning to build discovery, credibility, and emotional connection—laying the foundation for lasting growth.

2. ROI-Driven Digital Advertising
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All crafted to achieve optimal cost-efficiency.

3. Intelligent Data-led Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—reaching them where, when, and how they are most responsive.

4. Social & Influencer Marketing
Impactful engagement through creators and communities on:
? Instagram
? YouTube
? LinkedIn
? Emerging platforms
We combine credibility and reach to drive conversations and conversions.

5. Smart TV and OTT Brand Campaigns
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.

6. Emotion-Led Brand Content
Every strong brand is built on strong storytelling. We craft creative brand experiences designed to drive engagement and brand resonance.

7. Adaptive Ad Optimization
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.

Distinct Advantages of Sprintexx Ad-Tech


? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.

? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—maximising coverage and visibility.

? OEM Inventory Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme

? Universal Data Integration
We activate insights across all digital ecosystems—offering total Sprintexx Ad-Tech scalability.

? In-house Demand-Side Platform
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting

? AI-Driven Targeting Engine
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns

? Transparent & Open Ecosystem
We support all third-party trackers—offering end-to-end campaign clarity.

The Trust Behind Sprintexx


Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation

Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value

And above all, our commitment to clarity, performance, and measurable business impact.

Leadership Fueling Digital Growth


Mr. Jai Sognai, with vast experience across digital ecosystems, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding

His vision ensures Sprintexx remains ahead of the curve in the rapidly evolving digital ecosystem.

Built for the Future of Advertising


Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI

As audience behaviours and technologies change, Sprintexx champions transparency and precision marketing.

Conclusion: Smarter, Sharper, Stronger Advertising


Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your trusted partner for growth and innovation.

Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creativity Drives Action.
Where Technology Drives Growth.

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